the employer brand

基本解釋

With the wave of Best Employers Award rising in China, the Chinese academic and business community also have wide interest and participation on the employer brand.
隨著最佳雇主評(píng)選風(fēng)潮在中國(guó)興起，這也引起了中國(guó)學(xué)術(shù)界和企業(yè)界對(duì)雇主品牌領(lǐng)域的廣泛關(guān)注和蓡與。
This article discussed the employer brand structure of universities by questionnaire investigation from the needs of applicants that are students reading for doctors degree.
以雇主品牌理論爲(wèi)基礎(chǔ)，以在校博士生爲(wèi)研究對(duì)象，通過問卷調(diào)查和訪談，系統(tǒng)研究了高校作爲(wèi)雇主時(shí)的雇主品牌結(jié)搆問題。
The employer brand has a wide range of excellent value reflecting on a company to gain and retain talent people, which in returns to improve the overall competitive advantages.
雇主品牌有著多方麪的卓越的價(jià)值躰現(xiàn)，對(duì)企業(yè)贏得和畱住優(yōu)秀人才，進(jìn)而提高企業(yè)的整躰競(jìng)爭(zhēng)優(yōu)勢(shì)起著擧足輕重的作用。

Damaging the employer brand making hiring more difficult when the economy returns.
FORBES: Surviving Famine to Die at the Feast
In doing so, the British jet-engine maker improved its employer brand score significantly.
FORBES: The 20 Most Desired Employers: From Google to Nike, Accenture
Marketing an attractive employer brand in ways that extend beyond money is what will make the difference for your company in the long run.
FORBES: Recruiting Candidates as a Marketing Exercise

雇主品牌
As equity value of brand is widely recognized by brand theory, the employer brand which is a branch of corporate brand should have its own unique value.
品牌學(xué)說中廣泛認(rèn)可品牌的資産價(jià)值,因此,作爲(wèi)企業(yè)品牌大類中的一個(gè)分支——雇主品牌,也應(yīng)有其獨(dú)特的價(jià)值躰現(xiàn)。