customer lifetime value

基本解釋

What is your customer lifetime value?
客戶的終身價(jià)值是多少？
Study on Customer Segmentation on Credit Card Based on Customer Lifetime Value and Customer Behavior;
論文對(duì)陳明亮提出的客戶終身價(jià)值評(píng)估模型中蓡數(shù)預(yù)測(cè)方法進(jìn)行改進(jìn)。
The cycle of the value pursuit in customer life also forms value chain cycle of Customer Lifetime Value.
周而複始的顧客生活活動(dòng)的價(jià)值追求，又形成顧客生涯循環(huán)消費(fèi)價(jià)值鏈。

The key to solving this challenge came from calculating their Customer Lifetime Value (CLV).
FORBES: The Integration Metric
The lowly ranked Customer Lifetime Value metric is often an overlooked but very valuable metric for aligning the performance of various groups across an organization.
FORBES: The Integration Metric
Thinking about CRM as going beyond managing the existing customer relationship to managing the future customer relationship can help your sales people close deals with new customers—as well as increase incremental customer lifetime value.
FORBES: Forewarned is Forearmed: Understand your Customer before the Sales Relationship Starts